Running since February 2010, the StanMark Project aims to develop international standards for the marketing of foods and beverages to children. Further information about the project is available below.
Through the development of international standards for the marketing of foods and beverages to children, the StanMark Project aims to protect children’s health. An analysis of existing standards, regulations and voluntary initiatives will be developed, along with a review of the application of cross-sector standards from other industries.
Partly funded by the European Commission, the StanMark project is running from February 2010 to mid 2011.
A conference will take place on 9-10 March 2010 in Brussels in order to discuss the latest developments of the project. The programme of the conference is available here.
For further information:
Have a look at the StanMark Project website
EPHA related articles:
EPHA position on Marketing Communication
Marketing food and beverages to children: findings from the PolMark project